StratComm collaborates with campus partners to provide valuable information to help them navigate different methods of communication to reach their intended audience. SDSU uses Salesforce Marketing Cloud (SFMC), a centralized email automation tool, that allows administrators to communicate efficiently with their college or department's constituents.
Learn more about our best practices for email, rooted in marketing research, data analysis, and campus feedback.
Learn more about State Up to Date, our faculty and staff newsletter, and primary method for sharing announcements, events, and faculty and staff highlights.
Learn more about other resources available related to email communication, including a newsletter directory, Salesforce Marketing Cloud training guides, and communication support.
SDSU uses Salesforce Marketing Cloud (SFMC), a centralized automation tool, which allows administrators to communicate efficiently with their college or department's constituents through email communication.
The StratComm DigiTeam offers support in sending campus email messages to targeted groups of faculty, staff and/or students. To request an individual email, please complete and submit the DigiTeam Campus Email Request form. Email requests must be submitted by an active faculty or staff member.
StratComm holds the right to approve or deny any request, and to revise submitted email copy for length, grammar, style and phrasing.
For student email communication, requests must be submitted via the Campus Email Request form at least 3 to 5 business days prior to the requested send date to allow time for proper testing and approvals.
If you are a campus communicator who actively communicates with internal campus groups, please visit the Salesforce Marketing Cloud Support (SFMC) Intranet website to learn about the system and request a training session to become an SFMC user.